Tuesday, December 15, 2009


I really can't stand the volume increase for commercials.

I don't know if this is the answer, but I certainly like the message.

Rep. Anna Eshoo (D-Calif.) is no longer alone her quest to bring down the volume of loud TV commercials. Sen. Sheldon Whitehouse (D-RI) has joined in the crusade to keep ads from blasting us out of our living rooms every 10 minutes.

The bills--both called the Commercial Advertisement Loudness Mitigation (or CALM) Act--are crowd pleasers. Eshoo has 62 co-sponsors. The bill easily passed the House Subcommittee on Communications, Technology and the Internet in October and then by the full Commerce Committee last month. The bill is expected to hit the House floor today.

Just watch out for them to try to tack on ObamaNationalizedCare and Cap&Tax as amendments.

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